Tourism & Local Attractions


Doe Mountain Adventure Trails

DOE MOUNTAIN RECREATION – Tennessee’s #1 Destination for ‘Outdoor Adventure Tourism’. With miles of hiking, mountain biking, horseback and OHV riding trails, this 8,600 acre mountain range nestled in the heart of the Appalachian Mountains is destined to become the regions premiere outdoor adventure destination. Permits Required!

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Watauga Lake

Watauga’s surface covers 10.05 square miles of two mostly-rural Tennessee counties: Johnson County and Carter County. Started in 1942 and finally dammed on the last day of 1948, Watauga Lake is the TVA’s highest-elevated reservoir in Tennessee. It is surrounded by densely forested mountains in the “high country”, Watauga Lake sits 1,959 feet above sea level […]

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Johnson County “Farmers Market”

Current farmers market schedule: Saturdays start May 1st- End of September 9am-1pm The first Johnson County Farmers Market began May, 2009 and was organized as non-profit to aid in strengthening and sustaining the local agricultural and food economy in Johnson County. Here one can find fresh local produce, local handmade crafts, homemade breads, jams & […]

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“The Snake” Motorcycle Road Trip

Motorcyclist from all over have been traveling to Johnson County Tennessee to ride “The Snake”. Packed with incredible mountain scenery, “The Snake” motorcycle trip is said to have “489 curves, 3 mountains, 1 valley packed into 33 miles!”  REMEMBER TO DRIVE SAFE! Come for the weekend and stay with us here in Johnson County! We have everything […]

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Backbone Rock

This famous Johnson County landmark, Backbone Rock which is known as the world’s shortest tunnel, is a great destination for a day hike. Created in 1901 out of necessity for the railroad to transport timber, a hole was blasted through Backbone Rock. Today, this recreation area provides hiking trails, fishing in Beaverdam Creek, a day use […]

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Appalachian Trail

The Appalachian Trail runs over 2100 miles from Georgia to Maine. Thirty miles of this trail is in Johnson County. It enters Johnson County on top of Iron Mountain and runs north to Cross Mountain, where Iron Mountain and Holston Mountain intersect. At that point it crosses over to Holston Mountain and follows it to […]

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Red Tail Mountain

The 18-hole “RedTail Mountain” course at the RedTail Mountain Club facility in Mountain City, Tennessee features 6,884 yards of golf from the longest tees for a par of 72 . The course rating is 72.3 and it has a slope rating of 126.  Designed by Dan F. Maples, ASGCA/Ellis Maples, ASGCA, the RedTail Mountain golf […]

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Watauga Lake Winery

Watauga Lake Winery opens to public We have planned a fantastic season this year and hope that you join us in many of the events that we will be offering at Watauga Lake Winery. Our new web page is up and we would love for you to look us up and give us your thoughts: […]

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The Butler Museum

While visiting Johnson County, visit Watauga Lake and learn the history of Butler TN. The best way to do this is to walk through the Butler museum. It is an adventure into the past lives of those that made the Watauga valley and surrounding area their home. There is much history in this part of Tennessee dating […]

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Welcome Center & Museum

Johnson County welcomes travelers with the warm embrace of our beautiful log “Welcome Center & Museum”. Here you will find incredible historic artifacts donated from residents of Johnson County Tennessee as well as a full assortment of brochures and area information about all our lodging and local attractions. Photo Gallery

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Heritage Hall

Armed with a vision of restoration, in seven years a small group of volunteers raised the money, organized labor and oversaw a top-to-bottom renovation breathe life into a 1923 high school auditorium. In September, 2005, the facility reopened as Heritage Hall Theatre, an intimate, warm, community-based theatre suitable for a wide range of performances and events.  […]

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Trade Gristmill

The milling tradition in Trade goes back to at least 1802 when Thomas Jones homesteaded on nearby Roan Creek and built a mill. Pleasant May and his wife Callie bought the property sometime after 1850. A grim event in that mill’s history occurred in 1892 when Callie May got her dress caught in the mill’s […]

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Cherokee National Forest

For those seeking outdoor adventure you are going to love the Cherokee National Forest. Twenty-six percent of Johnson County or a total of 49,512 acres is in the Cherokee National Forest. The forest provides great recreation as well as timber for the lumber industry.  The Cherokee National Forest, Tennessee’s only national forest, stretches along the state’s eastern […]

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Johnson County Veterans Memorial Wall

Located in Ralph Stout Park in Mountain City Tennessee, the Johnson County Veterans Memorial Wall commemorates our local hometown heroes that have served our great nation proudly. As they have stood for us, so shall we stand for them. Our Veterans Memorial Wall honors our brave service men and women and their sacrifice to protect […]

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Villa Nove Vineyards

Imagine for a moment - A vineyard wedding – the perfect setting for the wedding of your dreams! Celebrate your special day with family and friends in a unique, romantic and unforgettable setting. As you pass through the wrought iron gates, the vineyard laced hills give way to a breathtaking 360 degree view of the mountain […]

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The Quilt Trail

We invite you to take a trip back in time as you slow down and enjoy the scenic countryside of our region. For your pleasure we have displayed the artistry of the traditional quilt on a backdrop of historic and beautiful barns. Take your time, pack a lunch or better yet stop at a local […]

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